{"id":40992,"date":"2024-04-15T09:27:43","date_gmt":"2024-04-15T07:27:43","guid":{"rendered":"https:\/\/foretnature.be\/?post_type=resume-foret-mail&#038;p=40992"},"modified":"2024-04-15T09:27:43","modified_gmt":"2024-04-15T07:27:43","slug":"marques-regionales-pour-le-bois-quelles-plus-values-environnementales","status":"publish","type":"resume-foret-mail","link":"https:\/\/foretnature.be\/en\/resume-foret-mail\/marques-regionales-pour-le-bois-quelles-plus-values-environnementales\/","title":{"rendered":"Marques r\u00e9gionales pour le bois : quelles plus-values environnementales ?"},"content":{"rendered":"<p>Dans le but de valoriser des bois de qualit\u00e9 produits localement, une douzaine de marques ou labels r\u00e9gionaux se sont d\u00e9velopp\u00e9s en France ces derni\u00e8res ann\u00e9es. Pour bien les comprendre, le WWF-France a \u00e9dit\u00e9 une note \u00e0 l\u2019attention de tout acheteur potentiel sur les garanties et les plus-values qu\u2019apportent ces marques r\u00e9gionales, notamment leur plus-value pour une gestion multifonctionnelle de la for\u00eat, pour les enjeux de protection de la biodiversit\u00e9, les enjeux sociaux de la for\u00eat et l\u2019adaptation des for\u00eats aux changements climatiques. Dans ce document, un tableau r\u00e9capitule les caract\u00e9ristiques des douze marques r\u00e9gionales existantes \u00e0 ce jour.<\/p>\n<p>Suite \u00e0 l\u2019analyse de ces labels, le WWF conclut que les marques alliant provenance, transformation locale et pratiques de gestion foresti\u00e8re vertueuses vont dans le bon sens (exemples : Bois du Jura et Bois de Chartreuse). Toutefois, une labellisation \u00ab id\u00e9ale \u00bb est difficile \u00e0 trouver. Certaines marques pourraient aller plus loin en termes de sylviculture proche de la nature ou de crit\u00e8res stricts vis-\u00e0-vis des coupes rases et des monocultures, notamment. En revanche, un localisme g\u00e9n\u00e9ralis\u00e9 n\u2019est pas forc\u00e9ment atteignable : certaines fili\u00e8res bois-papier-\u00e9nergie sont tr\u00e8s mondialis\u00e9es, et quelques r\u00e9gions de France ont des ressources foresti\u00e8res limit\u00e9es impliquant un certain besoin d\u2019importation. Comme les marques existantes ne r\u00e9pondent pas \u00e0 tous les enjeux, le WWF recommande aux acheteurs d\u2019\u00eatre attentifs au moment de l\u2019achat, surtout si le produit ne porte pas plusieurs labels diff\u00e9rents. Les acheteurs sont un vrai levier pour augmenter la valeur ajout\u00e9e environnementale en incitant les marques \u00e0 \u00e9voluer. Et de leur c\u00f4t\u00e9, les marques ont tout \u00e0 gagner \u00e0 appuyer le d\u00e9veloppement et tirer tous les b\u00e9n\u00e9fices commerciaux des bois produits avec des sylvicultures proches de la nature.<\/p>","protected":false},"excerpt":{"rendered":"<p>Dans le but de valoriser des bois de qualit\u00e9 produits localement, une douzaine de marques ou labels r\u00e9gionaux se sont d\u00e9velopp\u00e9s en France ces derni\u00e8res ann\u00e9es. Pour bien les comprendre, le WWF-France a \u00e9dit\u00e9 une note \u00e0 l\u2019attention de tout acheteur potentiel sur les garanties et les plus-values qu\u2019apportent ces marques r\u00e9gionales, notamment leur plus-value [&hellip;]<\/p>","protected":false},"featured_media":40993,"template":"","categories":[50],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marques r\u00e9gionales pour le bois : quelles plus-values environnementales ? - For\u00eat.Nature<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/foretnature.be\/en\/resume-foret-mail\/marques-regionales-pour-le-bois-quelles-plus-values-environnementales\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marques r\u00e9gionales pour le bois : quelles plus-values environnementales ? - For\u00eat.Nature\" \/>\n<meta property=\"og:description\" content=\"Dans le but de valoriser des bois de qualit\u00e9 produits localement, une douzaine de marques ou labels r\u00e9gionaux se sont d\u00e9velopp\u00e9s en France ces derni\u00e8res ann\u00e9es. Pour bien les comprendre, le WWF-France a \u00e9dit\u00e9 une note \u00e0 l\u2019attention de tout acheteur potentiel sur les garanties et les plus-values qu\u2019apportent ces marques r\u00e9gionales, notamment leur plus-value [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/foretnature.be\/en\/resume-foret-mail\/marques-regionales-pour-le-bois-quelles-plus-values-environnementales\/\" \/>\n<meta property=\"og:site_name\" content=\"For\u00eat.Nature\" \/>\n<meta property=\"og:image\" content=\"https:\/\/foretnature.be\/wp-content\/uploads\/2024\/04\/979f01c67e221e2741599a185e89245cd68bfb69fa2d9161ea0928380d9272a6.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/foretnature.be\/resume-foret-mail\/marques-regionales-pour-le-bois-quelles-plus-values-environnementales\/\",\"url\":\"https:\/\/foretnature.be\/resume-foret-mail\/marques-regionales-pour-le-bois-quelles-plus-values-environnementales\/\",\"name\":\"Marques r\u00e9gionales pour le bois : quelles plus-values environnementales ? 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